
Good morning 2008, the first day of 2008. How is everyone? What? Just woke up?? Haha, just kidding. As usual, I started my day reading local news paper and international news online. Not much hot news, except the new year celebration all over the world. 1 thing that caught my eye today is the new look of Utusan Online.
The looks
Definitely better than before. The front page shows more infos covering all news section. My favorite section, ‘Senyum Kambing’ is also available there.
Site Navigation
Almost the same like before (see the cache), but with some enhancement. There are also top navigation bar which provides non-content menu such as advertising and ‘contact us’.
Search box
This is a must have features for any website/blog. New Utusan Online has this new feature available on its top navigation bar
Ads placement,layout and size
300×250 ads size is among the best ads format (especially in Adsense). It is located at one of the ads hot spot, where most blogs/website nowadays using this location. There are also ads located at the header and both right and left sidebars. With the new layout, Utusan Online should be able to fully utilize its website thus maximizing their online ads revenue.
Google Adsense
Utusan Online should try Google adsense like The Star (another local newspaper). But I believe, since Adsense does not support Bahasa Malaysia yet, the contextual ads engine might not work well and the revenue would be less than private ads. But why not give it a try??
RSS
No RSS available. I prefer to have them even though it is partial feed so I can read them from my RSS reader
Overall it looks more ‘professional’ with better site navigation, layout and ideal ads placement. It is more like a portal now for me. The content, you judge it by yourself!!
Update 4-Jan-2007:
Few days after browsing new Utusan Online, I can feel the performance or load time is slightly slow than old the Utusan


