Senheng Expands to Vietnam

Senheng has widen its business footprint by opening its first outlet in Vietnam. This outlet being number 110th marks Senheng’s very first milestone in a foreign market. The new Senheng outlet in Vietnam will carry world renowned leading brands such as Panasonic, Samsung, Sony, LG and Toshiba under its wing. Please refer to the Press Release attached for further information on this announcement
PRESS RELEASE
Senheng Looks to Vietnam for Regional Expansion
Leading local electronics/electrical distributor widens business footprint by opening its first outlet in Vietnam
KUALA LUMPUR, 18 November 2010 – Senheng Electric (KL) Sdn Bhd has officially launched its FIRST consumer electronics outlet in Vietnam! This outlet being number 110th marks Senheng’s very first milestone in a foreign market.
“As part of Senheng’s business expansion direction to venture into an overseas market, Vietnam was our first choice with its vibrantly growing economy, amazing culture and wonderful citizens. Our main purpose is to offer more value for the Vietnam consumers as we did for the Malaysia consumers. We want them to enjoy greater privileges; longer warranties, more free gifts, better pricing, and even greater services,” stated Mr. K.H. Lim, Managing Director of Senheng Electric (KL) Sdn. Bhd.
The new Senheng outlet in Vietnam will carry world renowned leading brands such as Panasonic, Samsung, Sony, LG and Toshiba under its wing. There is also a vast range of products being offered, from the Audio Visual (LCD, LED and Plasma TVs, Home Theater Systems), Home Appliances (air-conditionings, Side-By-Side fridges, washing machines), Information Technology (personal computers, laptops), Digital Imaging products (digital camera, digital camcorder), Small Appliances (blenders, rice cookers and more).
Senheng’s official grand opening in Vietnam was held on the 11 November 2010, 11.00am at 3/14, KP6, Dong Khoi St, Tam Hiep Ward, Bien Hoa City, Dong Nai. The official opening offered great promotions and benefits such as products discount of up to 50%, 1000 items sold for only 100,000 Vietnamese Dong – equivalent to RM10 – and ACS low interest of 1.2% up to 12 months (ACS is known as AEON Credit Services in Malaysia).
Besides the great promotions, Senheng is also offering to its customers:
1) Extended 1 year warranty (Giving customers peace-of-mind when they purchase from Senheng).
2) Greater variety of product selections
3) Comfortable shopping environment (great shopping experiences).
4) Superb quality sales service (friendly, helpful and knowledgeable staff).
5) Remarkable customer relationship management system (great members reward program)
