Celcom is pretty aggressive in  bringing their content channel portal Channel X and Channel C directly to end users. The evidence can be seen when the shortcut to Channel X and Channel C start to appear on Blackberry’s main menu device beginning couple of days ago. Other compatible devices running on Celcom network may have similar shortcuts now.

Channel X has been established for quite sometime, with musics, songs, ringtones, call me tones and wallpapers as the main contents.

Meanwhile, Channel C however seems to be a little bit different as it offers a wide range of contents from entertainment such as Musics, Top 10 to informative contents such as news and not to forget Specials for Blackberry devices.

Before going further, Channel C is available for Celcom Exec and Celcom Prepaid customers. In case you did not see the shortcut on your phone, at anytime you can access it by dialing *119# or go to http://wap.celcom.com.my/cce. Almost all menu is displayed in Bahasa Melayu.

Channel C Main Page

As an avid Blackberry user, it is common that the Blackbery Menu is the first page I’ll open. During the launch of Blackberry Bold 9700, Celcom has released applications such as Celcom Compas and Stock Manager for Blackberry. Apparently, the app is available here ready to be subscribed.

For Blackberry Menu

There are games as well from big names such as EA and Gameloft available. Most contents are not free, which left me a little bit frustrated.

I suggest for Celcom to make lite version of applications such as Stock Manager or Celcom Compass and make it available in Blackberry App World, so users can test it out before deciding to purchase it. However, with App World not officially supported here, it’s gonna take sometime (2 months) for it to get materialized (if they decide to do so), if what Celcom said before is to be believed.